Jump to a question
Send an answer to a later question when the context calls for it.
Discover Midna
Conditional branching
Create a quiz that adapts to each visitor's answers
Midna helps you ask fewer irrelevant questions and open the right path based on the context each prospect shares.
Question jumpsFiltered pathsScoring-ready
Qualified journey
P101
Answers
02
Rules
03
Profiles
Choose the key questions in the journey.
Available capabilities
Useful branches, not hidden logic
Branching stays visible in the studio and remains compatible with segmentation.
Early ending
End the journey earlier when the profile is already clear.
Clean answers
Midna filters out answers that were not part of the real path.
Conditional branching
The same journey does not fit every profile.
Before
A linear questionnaire forces every visitor through the same steps, even when they do not apply.
With Midna
With Midna, an answer can open the next question, skip a step or end the journey.
Product proof
Data stays clean
On submission, Midna keeps the answers reached by the real path. Branches do not pollute the lead record.
SEO intents
conditional quiz builder
branching quiz01
conditional marketing form02
adaptive quiz03
Use cases
Use cases
01
Personalized diagnosis
02
Smart form
03
Profile-based qualification
04
Adaptive funnel
05
Offer routing
Related pages
Related pages
Combine branches with scoring and personalized results to create sharper qualification.
FAQ
FAQ
Do skipped answers pollute the data?
No. Midna filters server-side answers that were not part of the actual path.
Can I end a quiz early?
Yes. An answer can route directly to the end of the journey.
Does branching work with scoring?
Yes. An answer can route the path and contribute to scoring.
Can I preview a branch?
Yes. The studio lets you simulate paths before publishing.
Midna
How it works
How to create an adaptive quiz
answer → signal → segment → action
Choose the key questions in the journey.
Define the behavior of each answer.
Connect options to the logical next step.
Preview possible paths.
Publish a quiz that respects the real path.