Zoomable canvas
Work on a wide view of the journey, with zoom and auto-organization.
Discover Midna
Visual studio
Build qualification journeys on a visual canvas
Midna does not reduce your quiz to a list of questions. The studio helps you see the full flow, from the first answer to the commercial action.
CanvasBranchesLive preview
Qualified journey
P201
Answers
02
Rules
03
Profiles
Place start, question and result blocks.
Available capabilities
A studio for the full journey
The canvas connects marketing logic, visitor experience and sales follow-up.
Block inspector
Edit questions, options, branches, scores and results from the selected block.
Built-in simulation
Test answer paths to validate the final result before publishing.
Visual studio
A journey is easier to improve when you can see it.
Before
In a linear editor, jumps, results and scenarios quickly become hard to review.
With Midna
With Midna, questions, results, lanes and branches live on the same canvas.
Product proof
What the canvas reveals
You see the real paths, decision steps and results. Marketing and sales teams can review the journey without decoding hidden configuration.
SEO intents
visual quiz builder
marketing flow builder01
drag and drop quiz builder02
interactive journey builder03
Use cases
When to use the visual builder
01
Build an interactive funnel
02
Map a qualification journey
03
Design a branching quiz
04
Structure a conversion flow
Related pages
Related pages
The visual builder becomes stronger with conditional branching, lead scoring and ready-made templates.
FAQ
FAQ
Is it useful for a simple quiz?
Yes. Even a simple quiz is easier to review, test and optimize when the journey is visible.
Can I preview the user path?
Yes. Midna includes a journey simulation to validate answers, branches and results.
Do lanes change the public quiz?
No. Lanes organize the canvas and help teams understand the workflow.
Can I combine visual building and scoring?
Yes. Answers can both route the path and feed the scoring logic.
Midna
How it works
How to build a readable flow
answer → signal → segment → action
Place start, question and result blocks.
Move elements across the canvas.
Add branches, lanes and connectors.
Inspect each block to refine content.
Simulate the path before publishing.