Before
Without analytics, you know the quiz exists, but not where visitors stop or convert.
Discover Midna
Quiz analytics
Understand how your quizzes actually convert
Midna turns the journey into readable data: views, starts, submissions, drop-offs, clicks and cohorts.
ConversionDrop-offsCohorts
Qualified journey
P101
Answers
02
Rules
03
Profiles
Choose a 7, 30 or 90-day period.
Quiz analytics
An unmeasured quiz stays a guess.
With Midna
With Midna, you see views, starts, submissions, drop-offs and CTA clicks.
Available capabilities
Signals for optimization, not decoration
Midna analytics connect journey behavior with leads actually created.
Conversion funnel
Track views, starts, submissions and prospects to understand progression.
Question drop-off
Identify steps that slow the journey and deserve rewriting.
CTA clicks and A/B
Analyze result views, clicks and result variants.
Use cases
Use cases
01
Optimize a marketing quiz
02
Analyze an interactive funnel
03
Understand drop-offs
04
Measure a lead magnet
05
Compare campaigns
Product proof
Answers become an improvement loop
Midna connects each journey step to a signal: start, answer, submit, result viewed, CTA clicked.
SEO intents
quiz analytics
quiz conversion rate01
interactive funnel analytics02
qualification quiz tracking03
Related pages
Related pages
Analytics naturally complements A/B testing, personalized results, branching and digests.
FAQ
FAQ
Can I see which question causes drop-off?
Yes. Question-level analysis helps identify steps that hurt conversion.
Can I compare several quizzes?
Yes. Midna ranks quizzes by performance over the selected period.
Can analytics data be exported?
Yes. Analytics time series can be exported as CSV.
Are CTA clicks measured?
Yes, especially for results and A/B variants.
Midna
How it works
How to analyze conversion
answer → signal → segment → action
Choose a 7, 30 or 90-day period.
Compare views, starts and submissions.
Find the questions that create drop-off.
Compare performance across quizzes.
Export time series when needed.